CHRISTMAS GIFT GUIDE INSTANT EXPERIENCE
An Instant experience is a fully immersive ad, it is quite literally diving head first into a brand. Crafted by Meta, it’s aim is to capture the attention of an audience and hold it for much longer than any other social ad. The experience begins in the timeline of Insta/Facebook and once tapped you can scroll, click, play & tilt to pan your way through your favourite brand.
Argos is known for having ‘everything’ in their iconic ’catalogue’ and is a brand most of us would want to dive into, especially at Christmas time. Although circling things for your Christmas list with a barely working biro is no more, Argos still has everything you could possibly dream of. We created the digital version of the Argos Catalogue in the most interactive way possible: an instant experience.
FACEBOOK INSTANT EXPERIENCE.
Molly Brewer: Copy-Art Hybrid
Nade Kirov: Art-Copy Hybrid
Tom Bellamy: Creative Director
Alicia Warwick: Junior Copywriter
Agency: Ogilvy UK